Alsace Wines: at the crossroads of new consumer trends

Alsace Wines: at the crossroads of new consumer trends

Room 3 – The Masterclasses – Hall 4
Wednesday, Feb 12, 2025
10:00 AM - 11:00 AM | Europe/Paris
4
French
About
Free entrance: First come, first seated

The world of wine, born of a thousand-year-old tradition, is evolving rapidly and resolutely, driven by new habits and new times of consumption. Alsace is one of the few vineyards whose expertise is in tune with these emerging market trends.

This Masterclass will take you through some of these trends and, through a selection of 8 Alsace Wines (produced in collaboration with IWSC), will show you how Alsace is positioning itself at the crossroads of trends.