Working with SAQ: meeting with Jacques Farcy, President and CEO
Room 5 – Let's Talk About Wine! – Hall 7.2
About
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Don't miss this exclusive conversation with the President of the Société des alcools du Québec (SAQ), who will share his strategic vision in a rapidly changing context. Discover what the SAQ is, its place in the Quebec market, and its role as a partner for wine and spirits producers.
Jacques Farcy will discuss the framework and perspectives that define the Quebec market, as well as the business strategies available to wine and spirits producers to meet customer needs. He will talk about how French wines continue to stand out in Quebec and the SAQ's commitment to customer experience and social responsibility.
This enriching conversation, organized by Business France and led by an expert journalist in the field, will be a unique opportunity for producers and partners to better understand the current market dynamics and identify avenues for collaboration.
A not-to-be-missed event for anyone looking to explore the keys to success in Quebec.
Don't miss this exclusive conversation with the President of the Société des alcools du Québec (SAQ), who will share his strategic vision in a rapidly changing context. Discover what the SAQ is, its place in the Quebec market, and its role as a partner for wine and spirits producers.
Jacques Farcy will discuss the framework and perspectives that define the Quebec market, as well as the business strategies available to wine and spirits producers to meet customer needs. He will talk about how French wines continue to stand out in Quebec and the SAQ's commitment to customer experience and social responsibility.
This enriching conversation, organized by Business France and led by an expert journalist in the field, will be a unique opportunity for producers and partners to better understand the current market dynamics and identify avenues for collaboration.
A not-to-be-missed event for anyone looking to explore the keys to success in Quebec.
Speakers
