Over the years, the Grandes Distilleries Peureux Massenez have acquired know-how and a solid reputation among all the players in the sector. For the Peureux company is first and foremost a producer-distiller, a craftsman among craftsmen. Its success has been built patiently and conscientiously by men and women, by a family, who had at heart the respect of its land, of the product and a vision. Les Grandes Distilleries Peureux Massenez has become one of the greatest references in the market of fruit brandies, creams and liqueurs with brands like Griottines® and Massenez®. A history of trust has been built up with its suppliers, retailers and consumers based on the human element and the same attachment to craft. With over 40 years of experience in working with independent wine merchants through Griottines® and with this solid reputation, Grandes Distilleries Peureux Massenez has put all its know-how and network at the service of independent wine merchants by launching Premium Craft Spirits on 1st December 2021, with one watchword: "Valuing people and the terroir." Premium Craft Spirits offers 90 brands within 75 houses for more than 900 references! The very meticulous selection combines traditional, modern and avant-garde spirits to meet all consumer demands, but always the first of these: premium and authentic, in other words "Craft". A great offer is also dedicated to the world of mixology, thus echoing the evolution of the sector and its success in France, among professionals as well as individuals. In a word, a totally disruptive offer, which marks a turning point in the sector, but which keeps the ancestral values at heart. Over the past year, the label has continued to grow with new brands and houses! New nuggets have joined the adventure from the 4 corners of the world: from Tasmania to Quebec, via Monaco, Iceland, Finland and Norway! In short, Premium Craft Spirits brings together all the best that the world of spirits has to offer.